Thanks to the turn in the weather, central heating, and my acne creams, my skin is not in a good way. It often feels tight, as though it might crack, and I’ve noticed flaky patches around my mouth, nose, and on my forehead where makeup tends to cling. It seems I’m not alone. ‘How to stop dry skin on face,’ ‘characteristics of dehydrated skin,’ and ‘why is my skin so dry even when I moisturize’ have been commonly Googled skin-care enquiries in the past week.